If you are doing business Traditionally or doing business ON-Line you need to set goals and you need some tools. Here is some business advice and below are some invoice forms I have done up, which you can obtain that will save you a lot of time.
Road to Success In Business.
Vision Goals Marketing Pricing
- Establish a Financial Baseline. Identify where we are today: Your income, expenditures (and net income), and your net worth (i.e. your assets minus your liabilities.
- Establish Your Financial Freedom Day. This is your goal - the result you will obtain by following simple business plans. Identify your expected net monthly income and net worth within a particular time frame. This is the goal that guides you through planning, marketing and investment.
- Conduct a Gap Analysis. What's the gap between your destination and your starting point? The Gap Analysis helps us to determine which steps are priorities.
- Create New Money.Your new money is not necessarily your set products. Ideally, this is a business where we can create new money from new products and new business that will produce additional cash flow for your investments.
- Entity structuring. you'll need to protect your assets and reduce costs to increase your go-forward. Your assets among others are your customers and your achievements such as awards need to positively applied and talk up your business. Awards rub off on staff in that they are working for an award winning company. Let’s apply for some of these awards and apply these standards in the workplace and in so doing make your company something you are all proud of. You will find you have a different standard to live up to if you just fill in the applications.
- Forecasting. Let’s start looking at every aspect like it is a business. Forecast your revenues and expenditures so that you can make steady payments into your future Account.
- Build a future Account. Purchase new assets from the money you create in your future account. Manage your debt with other funds, but your future account money is strictly used to buy assets (which increase your monthly cash flow and Your net worth).
- Manage Your debt. Reduce your debt - not first, but along with building your future account and buying assets. Often, your debt payments can be made from the money you earn on your assets, instead of from your general income.
- Buy assets. Become an asset rich business. Invest directly in real estate, products, business opportunities and businesses. By doing so, you'll increase your monthly cash flow and your net worth.
- Lead Your team.Work on your leadership skills so that you are leading your team and your workers in the same direction. Your success is up to you, so you shouldn’t leave it in the hands of others.
- Work as a team.All work as a team, every time you talk about your company or any related company let’s talk it up.
- We all need to talk, ask, listen, inquire and suggest to each other, without a fear of being brushed off.
· Marketing
Understand the importance of creating Your VISION and the marketing needed to get it. Marketing, Marketing, Marketing. You need to market your company and your products. You need to mail-out and spend a bit on point-of-sale and on going out to meet the industries coal-face which you wish to work in, to find the new products you need to create new money from new products.
Marketing Budgetsfor all products to cover the first 3 months and reviewed thereafter based on market forces.
Pricing:
Tiers of Pricing
You need to establish a pricing structure where you have a level of pricing which is confidential and easy to understand to staff.
Your Cost Price should always be confidential and only seen by management and purchasing. Cost price should include percentages for marketing, R & D, and Clerical. This price should be password protected.
A base line Distributor Price should be a minimum 50% above of your all up cost price. This price should be password protected.
The Wholesale Price should be 15 - 20% higher than your Distributor price.
Your Recommended Retail Price should be the price you could reasonably expect to obtain in a good market. Generally 100- 200% above your Wholesale price. Laws in Australianow state that the Quoted RRP must include all taxes and fees.
Your Recommended Trade Price should be 10% less than Your RRP.
Cost and Distributor prices should be limited to be accessed by selected people and wholesalers should never be offered a distributor price no matter how big they are.
The Distributor price is used to keep the Wholesalers honest and not allow them to knock smaller retailers out of the market through discounting and stockpiling product.
A Distributor is someone who genuinely sells to other wholesale / retail businesses and not just within their own group to sell to their own customers.
Wholesalers and “retail groups” need to be on the one price, the wholesale price. This is so that a distributor can sell to a wholesaler and retailer who is their own customer at a price where a wholesaler who is also a retailer who is purchasing direct, are all on a level playing field.
(You will loose many sales and will not be accepted into some shops because the shop knews they couldn’t compete with the bigger wholesaler/retailer. They all have their own customers, and some shops say they didn’t dare offer the product to their customer, because they knew there was going to be too big a price difference between their selling price and what the customer could buy it down the road, therefore they would have been seen to be jacking up the price and they could loose their customer on a pricing issue when they established the customer on service)
The RRP is what you would recommend it be sold in the market place. You need to use this to establish when a product can fit all the tiers of pricing in between the “True Cost price” and this RR Price, to see if the product has legs in the market place and the method you need to market it by. Your RRP, by law, has to include all Taxes and fees, a walk out the door price.
The Trade Price, This is just a number which retailers like to have which they don’t really like to work out themselves, just to make some customers feel good that they are buying at a trade price. The costing departments like this information.
All pricing forms which are printed should only have a Wholesale Price, a Recommended Retail Price and a Recommended Trade Price.
Cost pricing and Distributor prices should never be general knowledge and be password protected, even from staff.
(If you tell sales people your lower prices they will always come down to this price..)
Below are copies of a Sales Invoice for Retail, This is an Open Office.org invoice (similar to MS Excel). You do need Open Office.org* to use it. It automatically calculates VAT tax and when you put in your cost prices they remain hidden from the printed sheet. The forms are A4 size.
*(Open Office.org is a free office software package from Open Office.org, and to me, their package is by far better than MS office in most applications.)
There is a hidden password protected calculation on the side which automatically calculates your profit per item as well as your profit per job.
This same form can be changed from a Quote form, an invoice to a statement, just by changing one word.
This form is also available in a Service workshop format for Automotive repair workshops, or can be configured to your own application.
I have the form for sale for $11.00 Au (ea) via direct deposit. (inc 10%GST)
(I give you the form, You buy the password to use it)
It comes with full instructions and Skype support, should you get into trouble.
This form will make it easier for you to quickly run your business. I did it for my self, but I am happy to share it and save people a lot of time and effort. It is very simple to use.
All Values can be easily changed and I can walk you through any changes you wish to make and you can add your own business logo.
Contact me
Gary Duffy cassowaryind@gmail.com.
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