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by Tom Gerace
Member since:
August 31, 2005

Gather Updates Points Program

June 17, 2009 11:45 AM EDT (Updated: June 17, 2009 03:13 PM EDT)
views: 2334 | comments: 187

Friends-

Today, Gather announced that we have shared more than $500,000 in points with Gather members since our points system began. In late May, seeing this milestone approaching, I asked for your advice about how to improve the Gather Points program.   Hundreds of members turned-up to share their perspective in what turned out to be our most active chat ever together.

Based on that conversation, related follow-up discussions, and additional research that we have done, I am pleased to write about updates we have made to the Gather Points system that we hope will enrich the overall Gather experience.

I began that conversation a few weeks ago after spending a lot of time listening to the community this spring.  We had conducted surveys, analyzed registration data, and talked directly with hundreds of members in an effort to understand what value Gather creates for our membership.  Members cited a variety of things they enjoyed about the experience like having a creative outlet, sharing in writing and food forums, or participating in quality conversation.  Overwhelmingly, though, people cited one primary benefit to Gather: making new friends that share their interests or passions.

We wanted to align the Gather Points program with the activities on the site that create real value for members, new and old. Once we understood that members really enjoyed making new friends here who enjoy what they enjoy, this task became easier.  We also wanted to curb behavior that members find unproductive on the site, particularly when that behavior has been motivated by attempts to earn points in ways that degrade the overall experience.

With those goals in mind, we are making the following changes to Gather’s points system, effective today:

•    The primary focus of the points system will now be on original experience creation.  Members will earn Gather points primarily for creating great content for other members.  The best way to benefit from this new system is to create consistent, high quality experiences for other people.

•    Individual earnings will now be uncapped.  The percentage of the points pool that an individual member could earn in a given period was previously capped in an effort to “spread the wealth.”  As a result, members that had built a consistent audience were being compensated less than the value they were creating.  Others were earning more than the value they created.  Gather is moving to a market-driven system where points distribution will better reflect the value created by members.  We hope this will encourage a focus on consistent, quality content creation.

•    Members will continue to earn some points for general usage, but these earnings will be lower than prior levels. To focus rewards on original experience creation, more points are being awarded to members who create original content.

•    Members who publish content that they do not own (copied from other sources) will lose the ability to earn points on Gather.  Gather reserves the right to reclaim any points earned by that member for copied content posted to the site.

•    All employees working at Gather will not earn points, even when they create popular content.

•    The specific algorithms used to award points will not be disclosed. They will also change from time-to-time. A majority of members worried that disclosing specific algorithms would encourage gaming of the system.

Please see Gather’s FAQs for additional details on points earning on the site.  Join the Earn More Points group if you would like to learn more about how to increase your Gather earnings.  We will share techniques we have seen successfully build audience on Gather there.  We will also ask our most successful earners to share tips and tricks as well. 
I want to thank everyone who took the time to respond to our surveys, speak to members of our team, and join me in conversations on the site about points.  We hope this new program will create an improved Gather experience, both for those who make Gather a great place to make friends and for people who come here to enjoy the unique, exceptional experiences they create.

We will be closely monitoring how the system impacts earnings and affects behavior on the site.  We will make further adjustments, if warranted, in the future. We encourage and welcome your feedback, both today and once you are used to the new system.

Thank you for helping build a better Gather!

Expand Tags: points, points program, update, content, original content creation, points awarding, gather update, content creators, authors, authorship, earning points, original content
Expand To Groups: The Gather Help Desk, Earn More Points, improve.gather.com
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Comments: 187 ( 1 removed by Tom Gerace )

Ann M. (Site Scryer) Jun 17, 2009, 11:49am EDT

"Members who publish content that they do not own (copied from other sources) will lose the ability to earn points on Gather.  Gather reserves the right to reclaim any points earned by that member for copied content posted to the site."

Tom, this is a HUGE step in the right direction. 

Tom Gerace Jun 17, 2009, 11:53am EDT

Thanks Ann.  We know that a lot of members invest real time and energy to create great experiences for others here.  We heard your feedback on this front and didn't want our quality creators to have to compete with pirated content for earnings.

Heidi Cole Jun 17, 2009, 12:42pm EDT

HOLY CRAP I will believe it when I see it!  Sorry for the skepticism Tom, but there are a lot of cut and pasters out there who need to go to "rehab" if this is ever going to really happen!  I will book mark this post and send them here when I see them.  Hopefully that will help get the message out!

Jennifer N. Jun 17, 2009, 1:47pm EDT

Haha I like that C&P Rehab xD

Cheryl W. Jun 17, 2009, 11:49am EDT

Thank you, Tom.  This sounds like a positive change to Gather....:)

Tom Gerace Jun 17, 2009, 11:54am EDT

Glad you think so Cheryl!  Please keep me posted on your thoughts once the changes have been in place for a few days.  And thanks for helping guide us to a better place.

X Tabber Jun 17, 2009, 11:50am EDT

Cool.  Glad to see the emphasis placed on ORIGINAL content.

Of course, there will still be the one line posts, the jokes and blatant plagiarism as before, but it's encouraging to see signs of the old Gather that attracted me here in the first place.

Tom Gerace Jun 17, 2009, 12:00pm EDT

Thanks X Tabber!  I am glad to hear we are moving toward an experience you find valuable.

We will definitely have further learning/adjustment to do here.  Please let me know what you think after the experience is in place for a while.

Courtney C. Jun 17, 2009, 11:56am EDT

Sounds like a great step and I'm looking forward to it!

Tom Gerace Jun 17, 2009, 12:02pm EDT

Me too, Courtney.  Please check back in and let me know what you think.

Katherine M. Jun 17, 2009, 11:56am EDT

What about articles that we feel are a benefit from other sites that we have posted (on ct health ect...) and put the link to the original article for friends to further find out about the subject.  I am confused.

Denise W. Jun 17, 2009, 12:02pm EDT

That is what I am wondering.  Every so often I find a news story that I would like to hear a great debate out.  This site was good for that as there are  so many people here with so many different opinions. 

Renee (Pres of Baby James Foundation) ~. Jun 17, 2009, 12:04pm EDT

I am wondering the same.  I rewrite mine but I link to the original work as well.

Tom Gerace Jun 17, 2009, 12:04pm EDT

Hi Katherine-  You are welcome to post "bookmarks" or links to other sites with your own commentary in them.  What we are discouraging is members that copy content wholesale (like articles from the Associated Press or poems from books) and publish them just to earn points.

If you want to cite someone else's work and discuss why it's interesting/important to you, that's fantastic (and valuable).

Tom Gerace Jun 17, 2009, 12:05pm EDT

Katherine, Denise, Renee - did I answer your question fully here?

Alex In Wonderland Jun 17, 2009, 12:05pm EDT

People have never seemed to have a problem with posts like that, as long as you don't post the entire article or whatever, AND (not or) as long as you share enough original content so that it is more original than copied. 

Renee (Pres of Baby James Foundation) ~. Jun 17, 2009, 12:07pm EDT

Yes Tom you answered thank you very much

Katherine M. Jun 17, 2009, 12:19pm EDT

Thanks Tom I think I do see what you are looking for now and thats great!

Madame Donna C. Jun 17, 2009, 12:00pm EDT

Thanks very much, Tom.  Raising the intellectual level by recognizing and supporting original content is a terrific change in a positive direction.

Tom Gerace Jun 17, 2009, 12:05pm EDT

Thanks, Madame Donna.  I am hopeful that it will really enhance the Gather experience.  Please let me know your thoughts on whether it does once members get used to the new system?

Renee (Pres of Baby James Foundation) ~. Jun 17, 2009, 12:00pm EDT

Does that mean when I rewrite a story and link to a news article I won't be able to?  For instance in my article Young mother ordered to not have contact with children till adults.

Tom Gerace Jun 17, 2009, 12:09pm EDT

Renee- thanks for the terrific example.  Here, you cite a news item and use it as the basis for sharing your own commentary.  You have created real value here and we would encourage this kind of sharing.

In contrast, if you had just copied and posted the article from NaplesNews.com in its entirety, that would be discouraged.

Renee (Pres of Baby James Foundation) ~. Jun 17, 2009, 12:11pm EDT

Thanks Tom just wanted to make sure I was doing okay. 

Ellie !. Jun 17, 2009, 12:01pm EDT

Sounds good to me. It sounds fair and reasonable...and this is "spoken" by someone (me) who has been too busy to post very much content. I have no problem rewarding people who create. When I have more time, I can get back to posting more.

Tom Gerace Jun 17, 2009, 12:09pm EDT

Thanks, Ellie!  This is a really helpful perspective.  I look forward to reading more of your content when you have time to share more.

Heather W. Jun 17, 2009, 12:01pm EDT

"•    Members who publish content that they do not own (copied from other sources) will lose the ability to earn points on Gather.  Gather reserves the right to reclaim any points earned by that member for copied content posted to the site."

I think this deserves all caps: THANK YOU!

How will this be achieved though? Will members be able to flag or report unorigional content in some way?

Lune Wolfsong Jun 17, 2009, 12:03pm EDT

Agreed.

Very glad to see this.

Tom Gerace Jun 17, 2009, 12:12pm EDT

Thanks for asking, Heather.  Members already do flag content that is copyrighted.  While we follow the Digital Copyright Millenium Act when determining whether to remove content from the site, we will be much more aggressive in turning off points earning from people that publish copied content.  We expect this will remove a lot of the incentive for doing so.

Heather W. Jun 17, 2009, 12:16pm EDT

So we should continue to use the "other" flag for reporting said content then?

Tom I think you deserve a batch of cookies or home made home grown zucchini bread (you might have to wait a while on that becuase my plant is being slow to grow haha) for this decision.

Tom Gerace Jun 17, 2009, 12:50pm EDT

Exactly right, Heather. The "other" flag is the right place to go if you see people posting lots of "borrowed" content.

And thanks, I actually love zucchini bread :-)  I'll wait as long as I have to :)

Heather W. Jun 17, 2009, 1:00pm EDT

Well you can track the progress of Bob the Zucchini (I name all my plants haha) via my next photo essay on of my container garden.  I'm so giddy with this update/information that I'm finally inspired to do the first one I have been putting off for a while from lack of motivation.

Thank you again :) You've restored my faith in Gather.

Peter Joseph Swanson Jun 17, 2009, 12:05pm EDT

I hope it all works out fabulously.  I hope it encourages more original articles, and not so many email jokes that have been around for so long now.  And if I should ever do it (I may find a joke irresistibly hilarious) that's cool that it isn't worth any points. Fair is fair !!!

You could even put a box that we check at publishing time, to save your staff the effort.  We check a box that says, "Tired old joke, not original, no points for this old corn, please ..." - or however it should be put.

Peter Joseph Swanson Jun 17, 2009, 12:06pm EDT

I can see starting a new Gather group ... Not Worth a Point.

 

ha ha ha ha hah ha ha ha

 

 

Alex In Wonderland Jun 17, 2009, 12:07pm EDT

That's a really good idea Peter! 

Renee (Pres of Baby James Foundation) ~. Jun 17, 2009, 12:09pm EDT

lol Peter

Peter Joseph Swanson Jun 17, 2009, 12:13pm EDT

And quote of the day.  I can LOVE quotes, but is that "original content" ???

 

 

Tom Gerace Jun 17, 2009, 12:13pm EDT

Great idea, Peter!  I'll pass this to our product team.  We did consider having a box where members would declare whether an article was original content when publishing.  We'll revisit that in the future if it proves useful.

Peter Joseph Swanson Jun 17, 2009, 12:16pm EDT

I've posted quotes I love, before.  From Dolly Parton to Mother Teresa.  I wouldn't mind if I didn't get any points for that kind of thing.  Fair is fair.

Quirky Jessi Jun 17, 2009, 1:54pm EDT

Ooo, I love this idea! I occasionally post quotes, too, and it can spark some interesting conversation here or there....or someone will post a similar quote that I fall in love with. I'd be okay not getting points for this, and more than happy to mark that the content isn't my own because I'm still getting something out of it.

John S. (arizona) Jun 17, 2009, 12:06pm EDT

Hmmm.... I'm not sure, but it sounds like "publish like crazy" instead of participation in debate by commenting etc. may result?

I guess I'll have to wait and see how this goes... perhaps I should publish more, and read and comment less?

Alex In Wonderland Jun 17, 2009, 12:09pm EDT

As long as it is quality, original content it can't be TOO bad.  Though it could become overwhelming. 

 

I still think quality COMMENTS should be rewarded as well...but how would that work.

Patty Mayonaise Jun 17, 2009, 12:13pm EDT

i hope comments still get points. I read alot and comment on alot of articles, not cuttign and pasting but really comment. takes alot of time.

Tom Gerace Jun 17, 2009, 12:14pm EDT

John and Alex - commenting actually does create real value for the comment author.  Members tend to follow thoughtful comments back to the author's profile and content and often connect with the commentor.

Participation in public debate is a great way to build repupation in a community.  If members see you engaging well in the content they are already reading, they are likely to follow your writing as well.

Alex In Wonderland Jun 17, 2009, 12:18pm EDT

aka "comment stalking".  I am a big fan of that feature.  I have found a lot of great content that I would have never know about otherwise.  Or I might have skipped out on a post because I thought it was something different, only to find some great discussions going on within.

John S. (arizona) Jun 17, 2009, 12:21pm EDT

Tom- don't get me totally wrong, I see some pluses in this, but I spend hours moderating all my groups (10), and reading and commenting on what is published there leaving little time for anything else personally. It takes me a long time to publish and article, and it would seem my past efforts are going to be worth less now is all, and worry that all that participation may be getting a little slighted is all.

Kat W. Jun 17, 2009, 12:08pm EDT

This is excellent news and those of us that post our own photography, stories and other content appreciate this change.

Tom Gerace Jun 17, 2009, 12:15pm EDT

I am glad, Katherine.  Let me know what you think after it's been in place for a while!

.* Sandi * Jun 17, 2009, 12:08pm EDT

what about Qoutes when you give credit to the owner?

Heather W. Jun 17, 2009, 12:11pm EDT

Why should you get points for simply posting a one line comment created by someone else? Now if you write something about why the quote is releveant and add your own opinion, besides "I like it". . . that's a whole 'nother thing I think.

Alex In Wonderland Jun 17, 2009, 12:13pm EDT

Agreed Heather. 

If you post a quote, why not ask how it makes the readers feel, share how it made you feel.  Talk about why it's important, what it means to you.  That would make me want to read it.  It also would generate the type of conversation that Gather is aiming for. 

Tom Gerace Jun 17, 2009, 12:17pm EDT

Sandi- quoting someone is fine (and permitted under copyright law) when you use that quote as the basis for some commentary or critique.  If everything a member submits here is simply quoted material, however, without any value-add, we would view this skeptically over time.

Richard Frisbie Jun 17, 2009, 12:10pm EDT

Great News - thanks Tom!

Tom Gerace Jun 17, 2009, 12:18pm EDT

Kind of you Richard.  Thanks for helping us figure out what to do here!

Richard Frisbie Jun 17, 2009, 12:32pm EDT

Content is key - but you already knew that. Congratulations on the funding! and thanks for the opportunities you create.

Tanzanite S. Jun 17, 2009, 12:12pm EDT

Viewing articles, photos, videos no longer gets any points?

Tom Gerace Jun 17, 2009, 12:18pm EDT

Hi Helen- general site use (viewing, searching, etc) does continue to earn points.  We have allocated more of the points to original content creation, however, so earning for these activities will decrease.

Katie Scarlett (Site Bouncer Wanna Be) O. Jun 17, 2009, 12:14pm EDT

I think the changes are definitely an improvement.  I'm glad original content will be the focus.  I was telling my husband the other day that I get so frustrated as I'll spend hours preparing and taking photos of a recipe or fun article, only to get the same credit that a 'post a link with a one sentence article' gets.  This is really uplifiting.

Tom Gerace Jun 17, 2009, 12:20pm EDT

Thanks Katie.  We hope these changes will provide real return for our original contributors on the site.  We realized through this process that members that create experiences on Gather are true community hosts.  They bring in other people that love what they love to do, create a forum for them, and introduce them to others like them.  This is exactly what we wanted to encourage on the site.

Dana W. Jun 17, 2009, 12:15pm EDT

Ok I am still lost on this one. Am I right by asuming that from now on anything shared from emails are wrong to do and you loose points? All content is to be made by you no one else. Anf Gather can take points away at anytime they feel is write???

Heather W. Jun 17, 2009, 12:17pm EDT

Yes.

Tom Gerace Jun 17, 2009, 12:23pm EDT

Hi Dana- We are reasonable folks.  If we see someone occasionally posting an email joke or posting a quote that dominates an article, we aren't going to freeze points earning for that member or deduct them.  We are going to focus on egregious cases where people use pirated content to spike points earning.

Yes, we do reserve the right to remove points for pirated content.  We want to remove all incentive for members to simply cut-and-paste content from other places in an attempt to earn, so that those creating genuine content earn more.

Dana W. Jun 17, 2009, 12:48pm EDT

Yes I totaly understand you guys reserving the right to take points I just don't know and am not sure what is allowed or not I am still lost. But I sapose it really doesn't matter too much I get the jist of it all. And ofcourse there shouldn't be the pirating of articles.

Another part I am not too sure of is were it said: Based on "great content"

How are we to know if we are making great content or not? Is it acording to ratings or acording  to views or comments? I just don't get it lol sorry.

CC Miranda the artrat (or am i?) Jun 17, 2009, 2:22pm EDT

dana, if your confused as to what great content is, just assume that anything that doesn't require a modicum of brain function to create would not be considered great content. 

basically gather would like people to put some effort into their articles such as how a certain news story MADE YOU FEEL  and why, as opposed to just putting a link and saying something like "this is so horrible". 

Sophie S. Jun 17, 2009, 12:16pm EDT

Fabulous!

Tom Gerace Jun 17, 2009, 12:24pm EDT

Gracias!

Digital Diva S. Jun 17, 2009, 12:17pm EDT

Thanks Tom, I'm very happy to hear this and look forward to seeing how it works on a day to day basis. I'm with Heather and curious about how you will know if something is taken from the Interet  or written by the person posting.

Tom Gerace Jun 17, 2009, 12:26pm EDT

Hi Digital Diva- for now, we will rely on member reporting as a way to identify content taken from elsewhere on the internet.  We will consider automated tools that monitor for this if these changes are not successful.

ashish j. Jun 17, 2009, 12:19pm EDT

uncapping of earnings is great news.500 000 dollars is a good big sum. me thinks u would get nominated fr the nobel peace prize one of these days:)(not joking) or atleast u deserve accolades fr one of a kind venture online. congrats.

 

Tom Gerace Jun 17, 2009, 12:29pm EDT

Ashish you are too kind!  We are genuinely excited to be able to reward the creativity of our members in such a meaningful way.  Many thanks for joining us here on Gather.

Kevin (''The SiteWizard'') V. Jun 17, 2009, 12:23pm EDT


Tom,

In a prior chat it was stated that compensation for members outside of the U.S. was predicated on moving away from the accrual of points for the publishing of content.

With the change/commitment announced today, it would seem that you are moving further away from compensating international members. What, if any, plan does Gather have for allowing all members to redeem points?

Tom Gerace Jun 17, 2009, 12:36pm EDT

Hi Kevin-  Thanks for the question.  We had hoped to be able to offer participation in the points program for all Gather members.  This requires significant investment by the company, however, since our non-US members are spread throughout the world.  After the United States, the next largest country for Gatherers (Canada) represents 4% of our visitors.  The U.K. is next at 3%.  Australia follows with just over 1%.

To launch in other countries, we needed to change payment systems, support foreign currencies, update accounting and tax filing processes, and extend our auditing procedures.  It would require a major investment by the company for each country.

With the advent of the economic downturn, we have had to focus our resources carefully.  In all candor, we have had to place this project on the back burner to focus on things that bring a greater return. Once the economy (and advertising budgets, in particular) rebound, we hope to offer this opportunity to members around the world

Kevin (''The SiteWizard'') V. Jun 17, 2009, 12:42pm EDT


Thanks Tom. Since I understand the resource commitments required to fulfill international redemption, I assumed that this endeavor had been moved aside for now.

I think all members appreciate your candor in this matter.

Tom Gerace Jun 17, 2009, 12:45pm EDT

Thanks, Kevin.  I appreciate your understanding and help in calling out the question.

As an aside, thanks, too, for all of the help Twittering about good Gather experiences and member content.  It's really helpful to have the outreach there!

Ishbel R. Jun 17, 2009, 2:41pm EDT

Thanks, Kevin - you raised my point beautifully!

So, Tom...  perhaps you would find a way of ensuring that us Lesser-Gatherers (as I feel we are viewed!) are not awarded points?  It seems farcical to me that the site awards points to those of us who are unable to use them.

Aniko   Jun 17, 2009, 3:07pm EDT

I may be naive and ignorant of the complexities involved, but I don't understand the problem, since PayPal is used the world over. Why couldn't international members use it without any further complications? I understand there are US tax issues involved, but if you capped their earnings at $600, would they come into play?

Rob Appell Jun 17, 2009, 12:24pm EDT

I'm glad to see Gather is encouraging originality rather than copying and pasting content taken from elsewhere.  It was discouraging to find those who 'borrow' content that wasn't their own, taking meer seconds to do, being rewarded the same as posts members spend much more time and effort on creating.  I've curtailed my contributions greatly because some members were allowd to 'steal' their posts and make much more in rewards than those who spent a greater deal of time in creating original content.  Hopefully, this move will encourage more originality and reward original posts more than 'cut and paste' articles lifted from other sites and other authors.  Now, we need to work on point distribution ratios, whereas, someone who spends time and effort on creating articles of some length (several paragraphs) earns more than those who publish one or two short sentence posts.  It doesn't seem fair that a person who actually thinks and spends an hour or more creating a post be rewarded the same as someone who spends a minute or two posting those one or two sentences articles.  I've cut back my contributions because of the unequal rewards.  For example, if I spend an hour creating a lengthier post with some good content to it...I get awarded 1 point...while someone else shares 20, one sentence posts in that same hour that doesn't take much thought and has little meaning, is awarded 20 points.  It discourages people from sharing when we can earn more points simply by looking at what others have posted, rather than creating our own original content with some substance to it.  I can earn more points by forgetting about writing and simply open posts published by others.

Tom Gerace Jun 17, 2009, 12:44pm EDT

Hi Rob- Thanks for the note.  I am glad this is a step in the right direction and may encourage you to contribute more on the site.

We believe that genuine, original content creation will be rewarded more highly on the site.  Our Earn More Points group is going to teach authors (photographers, vloggers) to grow their personal readership (viewership) over time as well.  We expect that short posts and games will appeal to a significantly smaller audience at scale.  This would mean that people creating significant content would receive the vast majority of earnings here.

But we aren't sure.  Things work differently in the lab than in the real world.  We plan to observe the system carefully and will revisit this if it's not the case.  (At that time, we'll have to tackle the question of how do you balance a perfect sonnet against a blog post...but I leave that for a different day).

Digital Diva S. Jun 17, 2009, 12:26pm EDT

I noticed Tom, you mentioned writing, do I need to ask if our photography is included in that original experience creation ?

Katherine M. Jun 17, 2009, 12:35pm EDT

I am curious about this to Diva.  I post a lot of photos, video and photo essays and would like to think that that is considered original and creative.

anne ( way 2 crazy of a life ) c. Jun 17, 2009, 12:41pm EDT

i too post a lot of photos video, does this count as orginal???

Tom Gerace Jun 17, 2009, 12:45pm EDT

Hi DD- indeed, images and videos are included in original content creation.

adamsmommy l. Jun 17, 2009, 12:29pm EDT

I am pretty new to gather and love the new information.  Thank you Tom.  I am really enjoying being here and I love to read everyone's posts.  I also love being able to write different things and try to be creative.  I have been trying to figure out the point system and this answered my questions ~ thank you.

Tom Gerace Jun 17, 2009, 12:47pm EDT

Welcome to Gather, AdamsMommy!  I am glad that you are enjoying the community and creativity here and that you are already sharing your own inspirations with others.

Please let me know if you have any questions on Gather Points.  You can also visit our help.gather.com group anytime with general Gather questions.

donna f. Jun 17, 2009, 12:29pm EDT

Awesome, and a long time coming, Tom. Thank you. I just wsh it were instituted while Barb C. and I were posting 2k word long stories...lol

Tom Gerace Jun 17, 2009, 12:51pm EDT

Ha!  We will file this in the "better late than never" column, Donna.  I hope we can tempt you and Barb C back into the long form.  It's a dying art in the age of short attention spans.

Tom Gerace Jun 17, 2009, 12:52pm EDT

(now excuse me while I go express myself in 148 characters or less) :-)

Barb (Gather Site Ferret) Carlson Jun 17, 2009, 1:17pm EDT

You know, I was thinking the same thing :)  But we can always write more!

Purrrrrrrrrrr~Genki dashite~Nantoka naru-yo! S. Jun 17, 2009, 12:36pm EDT

APPLAUSE~on my footsies~SHOUTING BRAVO~WELL DONE TOM~  WELL DONE =D

 

ESpecially~

•    The primary focus of the points system will now be on original experience creation. 

Tom Gerace Jun 17, 2009, 12:52pm EDT

Thanks Purrrrrrrrrrr.  I hope the new Gather Points program lives-up to your expectations.  Please keep me posted on what you think.

Purrrrrrrrrrr~Genki dashite~Nantoka naru-yo! S. Jun 17, 2009, 1:05pm EDT

surely~ =)

April H. Jun 17, 2009, 12:43pm EDT

I have the same question that Digital Diva has, will we accrue points for original photoss & videos or will it be just for written posts?

Digital Diva S. Jun 17, 2009, 12:52pm EDT

Tom just answered me and said yes photography is part of the original experience creation

Tom Gerace Jun 17, 2009, 12:54pm EDT

Hi April.  We do reward as "original content creation" both photos and video.  (Thanks for the citation Digital D)

Stacey *Mamasaid* D. Jun 17, 2009, 12:52pm EDT

As a member and contributor since 2006, I am pleased to see the focus is on creating original, compelling content.  This adds much more value to the overall Gather experience with less need to sift through copy-and-paste junk.  Bravo!

Tom Gerace Jun 17, 2009, 12:55pm EDT

Thanks Stacey!  We hope it will improve the overall Gather experience as well.  The goal is to reward original content creators like you and, as we do so, grow the Gather creative community at the same time.

Sherry W. Jun 17, 2009, 12:53pm EDT

In line with what April is getting at, I'm wondering how you plan to police images.  Eg, there are haters out there who routinely give me drive by 1s on every single photo I post.  What's to stop them from flagging my images and claiming they're stolen?  Every single item I've ever posted has been my own, but why should the burden of proof fall on *me* in the event that someone decides to be mean?

Sherry W. Jun 17, 2009, 12:54pm EDT

This concern aside, though, I think this is a good move.  Don't get me wrong.

Heidi Cole Jun 17, 2009, 12:55pm EDT

Sherry --- have you thought about putting a copyright mark or some kind of watermark on your images?

Tom Gerace Jun 17, 2009, 12:57pm EDT

Thanks Sherry.  We actually review every claim individually.  Our member services team can ususally recognize false flaggers.  We err on the side of believing people when they say they own content, unless it's clearly taken from another source or the flagger cites the original source so we can check it (which is often the case).

Heather W. Jun 17, 2009, 12:58pm EDT

I don't think this will be a problem. When most people (myself included) report stolen images, we include a link to where the image is found on the net, usually multiple times.

But, I can see what you mean people doing it just to stir up trouble for a legetimate poster, but I think HQ can/will easily sort out the actual deliquents from the innocent bystanders so to speak :0)

mary bryant Jun 17, 2009, 12:58pm EDT

So, Am I to understand correctly??? We do not make points for viewing other peoples posts, videos and pictures anymore? only for submitting original content? What point is there in submitting content if others by viewing are not going to make points and we are not also?

Tom Gerace Jun 17, 2009, 1:09pm EDT

Hi Mary-

Thanks for asking.  Members earn content in two ways: by creating original content and by using Gather generally.  We have focused most points on original content creation, so fewer will be awarded for just using the site now.

Most people read content because they love the experiences they find here.  Our goal is not to pay people to use the site.  That's not a sustainable business model.  Our goal is to reward people that create exceptional experiences for others that make people want to come to Gather and join our community just for those experiences.

We want Gather points to encourage creativity and allow people more time to create.  It's our hope that those seeking other experiences will then find them here.

Janna R. Jun 17, 2009, 12:59pm EDT

Tom said: "Members who publish content that they do not own (copied from other sources) will lose the ability to earn points on Gather.  Gather reserves the right to reclaim any points earned by that member for copied content posted to the site."

YAY!

Hopefully, interesting, original content will return to be the majority of the content found on Gather.

 

Tom Gerace Jun 17, 2009, 1:10pm EDT

Thanks, Janna!  That's my hope, too.

Digital Diva S. Jun 17, 2009, 1:01pm EDT

I joined the group.

I wonder if Quality Over Quantity has been addressed in regards to Photography and if you will address it in relation to points?

My personal example would be my one or two quality photos that are cropped, usually edited  for color and contrast with a creative caption compared to someone who posts 45 photos of a kids party with no captions and half of the photos on their side instead of being upright.

Am I assuming right in guessing QUALITY will Gather more points than QUANTITY?

Tom Gerace Jun 17, 2009, 1:16pm EDT

Digital Diva- we can't easily tell what a quality photograph is in an automated way.  This NYT article shows four professional shots, for example of the famous scene from Tiannanmen Square where someone stands before a tank.  Which is the better shot?  It depends a lot on who is viewing it.

We believe that consistent, growing readership/viewership is the best way to determine whether an author is creating content.  For example, if someone publishes a perfect photo each day, I am a lot more likely to add them to my feed than if someone publishes 500 photos that aren't interesting. We also plan to help educate our community on how to grow that consistent audience here.

This may require further adjustment and we will watch closely to see if that's the case.  Please keep us posted on how you experience things.

David Salyer Jun 17, 2009, 1:25pm EDT

I was wondering this myself.  I try to post just a few photos that I think look good and will out captions.  I have noticed some tend to post scores of photos without captions or any sort of tag to let you know what the photo is about.

penni d. Jun 17, 2009, 1:03pm EDT

 Wow!! You just proved a Lot of folk wrong here Tom, and I am loving it!! I saw a few posts where some thought Gather gurus did not Listen. I think this shows that you Did! yay!! Now, to go find my muse, as she went on vacation without me. And I hope this POXES the person that posts 50 videos a day from the net, with no comments allowed.................... :)

Katie Scarlett (Site Bouncer Wanna Be) O. Jun 17, 2009, 1:06pm EDT

Lol. penni.  Comments are allowed, you just have to be approved.  I don't comment as I hate seeing those little yellow boxes on my comment pages.

Tom Gerace Jun 17, 2009, 1:17pm EDT

Thanks Penni!  We hope the new Points program will better meet the goals of the community.  I plan to spend a lot more time listening here, so you guys better get used to me :-)

penni d. Jun 17, 2009, 1:21pm EDT

 It is also important to point out that you are keeping some "point" generating secret, and changing point generation here and there, Tom. There will aways be some who know how to Play the "game" better than most.

penni d. Jun 17, 2009, 1:04pm EDT

 I never learned how to cut/paste... is that a GOOD thing,lol?

Heather M. Jun 17, 2009, 1:11pm EDT

I would say so in this case!

Tom Gerace Jun 17, 2009, 1:18pm EDT

Ha!  As long as you can dream and type, you are all set.

Jennifer N. Jun 17, 2009, 1:18pm EDT

Tom, as someone behind the sidelines with the whole copyright theft argument, this bit: •    Members who publish content that they do not own (copied from other sources) will lose the ability to earn points on Gather.  Gather reserves the right to reclaim any points earned by that member for copied content posted to the site.

REALLY overjoys me. Thank you for listening to us and for rewarding those of us who go the extra mile to create ORIGINAL content!

Tom Gerace Jun 17, 2009, 1:23pm EDT

I am glad to hear that, Jennifer!  We hope this will create a virtuous circle here: Good experience creation will bring more people to Gather.  More people will view more advertising.  More advertising viewed increases our points pool.  More points mean increasing incentives for good experience creation.

Barb (Gather Site Ferret) Carlson Jun 17, 2009, 1:26pm EDT

"virtuous circle" -- Hee hee hee! I love it.

Kevin (''The SiteWizard'') V. Jun 17, 2009, 1:20pm EDT


While I appreciate the disclosure associated with these changes, I believe that members should temper their enthusiasm over some aspects of the information provided above.

First, removing the earnings cap will primarily benefit members that are already at the top of the earnings curve. Conversely, members that have a lower participation rate will now earn less for their activity. Thus, like some perceived aspects of the economy, the rich will get richer and the poor will get poorer. I'm not indicating that this is a negative change necessarily, but members should be cognizant of the new dynamic.

Second, The use of the word 'original' above is very misleading. Gather is rewarding content...not just original content. Software cannot accurately distinguish between an original piece of work taking hours to compose and something pulled off of the internet. Unless there has been a commensurate modification to Gather's Terms of Service and reporting policy, or someone is now manually assigning points, this change really isn't a shift away or towards anything different in the community.

Members can still publish 40+ posts a day consisting of nothing but email jokes and they can be rewarded at the same level for each post as an original poem or other work. Thus, I see no substantive change in how content is rewarded, based upon any of the information provided above.

penni d. Jun 17, 2009, 1:23pm EDT

 EEEKKK... I am curious as to how this comment will be answered, Kevin. HMMM....

Jennifer N. Jun 17, 2009, 1:26pm EDT

Hmm ditto. Tom made it sound like there were measures in place to assure those 40 email forwards per day DON'T earn.

Tom Gerace Jun 17, 2009, 1:27pm EDT

Hi Kevin-  we do expect to see a greater concentration of points.  This is by design.  Under the old, capped system, our best content creators were, in effect, subsidizing those that were not creating significant content.  This meant that we were under-rewarding our best contributors and over-rewarding others.  This change is meant to bring rewards in-line with value creation.

Tom Gerace Jun 17, 2009, 1:29pm EDT

We have added technology that makes it easy for us to deactive member earnings with this release.  When we find a member who is simply reposting other peoples's content we will do so quickly.  This additional change will, we suspect, remove the incentive for reposting jokes.

Tom Gerace Jun 17, 2009, 1:31pm EDT

That's not to say that we are anti-joke.  If Jay Leno wants to post original jokes here, I'll give him points.  If aspiring Jay's want to post their original content here (and it creates value for members), I am all for that, too!  Different experiences create different value for members.  We will allow the audience to speak and tune our algorithms over time.

Tom Gerace Jun 17, 2009, 1:33pm EDT

We have updated our FAQs to reflect the new points earning policy.  Gather isn't obligated to pay points under our TOS, so we have not updated TOS.  I just wanted to take the opportunity to spread the word about the new policy here as well.

Kevin (''The SiteWizard'') V. Jun 17, 2009, 1:34pm EDT


Thank you Tom.

So, changes have also been made today to the Terms of Service that now prohibit some previously allowed forms of content?

Also, members are now being asked to report content for copyright/fair use violations? (assuming the reporting member is not the original copyright holder)

Tom Gerace Jun 17, 2009, 1:35pm EDT

I hope this demonstrates how our policy related to copied content has changed and how points allocation will, in fact, change meaningfully.  Please let me know if you have additional questions.

April H. Jun 17, 2009, 1:46pm EDT

So will this not give as many points to the people who post "games"?  I can't stand those - How many words can you make that start with the letter l posts...

Kevin (''The SiteWizard'') V. Jun 17, 2009, 1:51pm EDT


April,

From what has been stated above, games can earn just as much as any other content.

Kevin (''The SiteWizard'') V. Jun 17, 2009, 1:55pm EDT


Tom,

I don't like berating a specific point (no pun intended). However while your new policy is clear, the procedure for identifying content that violates this policy is not clear at all.

The new verbiage in the FAQ states that you can remove points for content shared that is not owned by you. Thus, how will you be made aware of content that meets this criteria? Has the policy of Member Services now changed to allow members to report this content? ...and is this policy all-inclusive, in that members can now report all unaltered jokes, recipes or other content that violate copyright/fair use?

Thanks!

Sherry W. Jun 17, 2009, 3:26pm EDT

Wow... so the old Gather points system was essentially a form of socialism!  How interesting.  Totally off-topic, sorry, but interesting.

I for one applaud this change.  The more you contribute, the more you should be rewarded.  No more free Gather lunches!  ;)

Bridget ♥ Jun 17, 2009, 1:22pm EDT

I'm happy to see the changes that you're making, it's AWESOME!  And it should get rid of a lot of crap here, YAY for Gather!

Tom Gerace Jun 17, 2009, 1:38pm EDT

Thanks Bridget!  I hope the overall experience will be much improved as a result.  Please keep me posted on your personal experience.

Kevin (''The SiteWizard'') V. Jun 17, 2009, 1:59pm EDT


Bridget,

I agree that, in theory, this shift should allow for the removal of some content in the community that doesn't add value (ok...crap). However, no mention has been made of how that content is going to be removed, and what exactly it consists of.

Barb (Gather Site Ferret) Carlson Jun 17, 2009, 1:25pm EDT

Heather W. told me about this and I had to come by to see for myself. I am SO pleased! It would be awesome if some of the really good writers came back. I've always enjoyed Gather's community feel (well, not some of the people, but you'll get stinkers anywhere you go). I've stuck with Gather for a number of reasons, not the least of which were the wonderful friends I've made here.

I've always said the points were nice, but not the driving factor. I don't have a lot of readership (and don't really understand why), so tips on how to increase that would be most welcome.

Donna and I really did kick out the words when we were collaborating on our story. We did it before, and I believe we can do it again. We didn't have all that many people read, though. More readers would be awesome.

Congratulations on encouraging original content and writing. I'm a happy woman today. I hope it works out well in practice.

Thanks!

Tom Gerace Jun 17, 2009, 1:50pm EDT

Thanks Barb (and thanks, Heather W, for spreading the word)!  I am glad you are still here and really do hope you and Donna will start sharing the big pieces again.  Perhaps we could create a long-form writing/reading group.

In any case, please join the earnmorepoints.gather.com group.  We plan to teach original content creators how to grow their audience there.

Heather W. Jun 17, 2009, 2:07pm EDT

You're welcome Tom :0) I had to flutter off like a busy bee and let all those who hold this issue "near and dear" that you guys are (dare I say finally?) listening to us on this issue and to show how much we genuinely appreciate it.

I could care less about the rest of the things up there (okay they're important, but really they're paled by this fantastic addition). . . but you've really turned a 'crappy' day for me unto something to smile about.

I just hope you have your flame proof suit handy Tom, some of the natives are going to be really riled up over this and I'm sure the Bawww'ing articles will be many this evening :0)

 

Mary G. Jun 17, 2009, 1:30pm EDT

I look forward to seeing this new change and hope it works well.  There will always be some people that don't like the change no matter what happens now.  Over the years I have watched Gather make many changes and no question some I liked and others gave me a big headache.

I joined in 2006 and there have been a lot of changes.  I'm looking forward to seeing more articles that are longer and hope to see more well written articles in the future.  I'll go join the group, as many people jump all over me when I use bad sentence structure or spell a word wrong.

Tom Gerace Jun 17, 2009, 1:57pm EDT

I appreciate the feedback, Mary.  We do change things fairly often.  I hope that the Gather experience will grow in good ways from here. Please let me know what you think of the new changes.

Angela <:3---}~~~~ M. Jun 17, 2009, 1:44pm EDT

so does this include those who post a sentence and then a link to a web site. Oh I sure hope so.

I am so looking forward to this new change. I don't care about the points thing. But to see gather become an original content driven site is amazing!

 

Tom Gerace Jun 17, 2009, 2:11pm EDT

Hi Angela- We will look on a case-by-case basis.  Some members create real value citing interesting things and providing a short commentary (especially with YouTube videos embedded).

I am glad you are looking forward to the change!

Rose (just an ole GA peach) Williams Jun 17, 2009, 1:49pm EDT

This is absolutely some of the BEST news I've ever read here on Gather---thanks Tom!!! As a writer and novice photographer I constantly try to post new, original work and am thankful for my friends who recognize that. Good the hear Gather is now also ;-)

Tom Gerace Jun 17, 2009, 2:16pm EDT

I am glad, Rose.  Let me know how the new system works for you. Please be sure to join the earnmorepoints.gather.com group if you would like to learn about making your work more widely viewed.

Dame Ruth, Chief Executive Elitist D. Jun 17, 2009, 1:53pm EDT

Tom, are you aware that you used the word "experience" in virtually every sentence you wrote (including followup comments) but not once did you define the term?  What the hell is "the Gather Experience"? Does it refer to writing, reading, commenting, looking, evaluating, reacting (i.e. giggling, crying or throwing up), or simply clicking on the site?

Also, I notice you didn't mention "quality" as a component of the point distribution system.  "Originality" is a fine objective, but I've seen some of the most godawful, misspelled, ungrammatical assaults on the language published here which are most certainly "original"... but so are the contents of my cat's litterbox.  Sure, they provide an "experience", but hardly a pleasant or productive one.  Is simply being the offal of some member's uneducated mind enough to warrant the same reward as a piece someone has taken the time to compose, proofread and edit?  Would you address this issue, please?

Thanks from the resident Grumpy Old Lady.

Katie Scarlett (Site Bouncer Wanna Be) O. Jun 17, 2009, 2:03pm EDT

I agree that original and quality are not the same.  We have have six dozen 'original' whines and drama articles posted in no time.  Especially about the points changes.

Heather W. Jun 17, 2009, 2:12pm EDT

Just because you don't agree with it doesn't make it comparable to your cat's litterbox.   Some members on site (myself included) have learning disabilities that may not make our writing as fantasic (or grammar or spelling) as yours Dame.   Plus you should consider educational levels and other factors.   I really don't like "uneducated" being used as a negative term.

As long as a member takes the time to create a reasonable length (i.e. one sentence articles need not apply) origional work, I see nothing wrong with them being rewarded as something written by a person who has the life experiences to create a masterpeice so to speak.

Tom Gerace Jun 17, 2009, 2:21pm EDT

Hi Dame Ruth- nice to see you here.  I define experience broadly, mostly so that we can amend it over time as we learn from the process.  Today, we focus on content creation as experience creation.  Over time, we may include things like creating and moderating groups or even developing software that members use to do content sharing from the desktop or devices. Today, though, it refers to content creation.

Tom Gerace Jun 17, 2009, 2:25pm EDT

On quality, we will have some learning and tuning to do.  Initially, we are going to consider factors like consistent readership/audience.  I suspect this will be just a first step.   Over time, we will probably weight other factors either in addition or in place to this one.  Since machines are not good at determining quality creative, we will need to experiment for a while before we get this right.

Dame Ruth, Chief Executive Elitist D. Jun 17, 2009, 3:21pm EDT

Just spitballing here, but how about selecting a member jury to vet posts for quality?  They could use a rating system that would correlate to points awarded (which was probably the intent of the original "rating" function, which should really be dismantled at this juncture) on an objective level.  You could reward members of the jury with points for their service, which would be limited to a relatively short term (anything from one day to a couple of weeks, depending on the volume of submissions to be evaluated) and perhaps divide them into specialties (writers, poets, photographers, videographers, fiction, essays, etc.) to lighten the load on the jury as a whole.  I think many members would be glad to volunteer anonymously, making the pool large and diverse enough to rate submissions fairly and equably.

If you like this idea, I'd be among the first to volunteer.  I bet Sandy would, too.

Doc, in the middle, holding on... Curmudgeon esq. Jun 17, 2009, 1:56pm EDT

Well. you had to do somthin' I guess!

a change is as good as a vacation!~

 

Sandy (Site Psychic™) Knauer Jun 17, 2009, 2:00pm EDT

Thanks. I hope this means you really are going to reward quality this time. (I'm afraid to get my hopes up. Please reassure me.)

Tom Gerace Jun 17, 2009, 2:30pm EDT

Hi Sandy- we are going to experiment a lot here.  We will need to watch how points distribution works and tune things (see my Dame Ruth comment above).  We also need to consider whether content appeals to an audience of reasonable size.  Someone publishing an exceptional, yet inaccessible piece may not create as much value as someone writing a good, but broadly enjoyed one.

We have lots of thinking and exploring to do.  This is a first step, Sandy, and we'll continue learning with you.

Cathi L. Jun 17, 2009, 2:02pm EDT

Ok, Tom, I've looked through the comments and haven't found the answer to my question, so forgive me if you've already answered this and I didn't find it.

I have permission to reprint articles from a war venue, independent journalist.  It's one of the main reasons why I am here, to get his view to people.  I reprint, I add a lot of related information, links, maps, photos, and it usually takes me quite a while to put this together, some as much as most of the day.  Does this mean I won't get any points at all?  When I add a map or video, it comes from Google Earth or Google Maps, which, of course, link back to the original content and to the best of my knowledge is in the public domain.  There is no way I would be able to add my own pictures or videos from these areas.  It's important for me to add context to this journalist's stories so people can see what and where he is talking about. Sometimes I'll add a paragraph from a related news item with "continued" written in and a link attacked to view the entire item.  Plus I'll add include any articles on related information from Gather contributors by listing the article name and contributor name and link the information to their article.  Is any of this going to be a problem now?

Tom Gerace Jun 17, 2009, 2:30pm EDT

Hi Cathy- no thats not a problem.  You may share anything on Gather that you own or have rights to share.

CC Miranda the artrat (or am i?) Jun 17, 2009, 2:35pm EDT

if you can prove that you have the permission to use that stuff and are creating a layout that adds to the experience, i don't think you should have a problem as long as you state that the works were used with permission from the original author.

Cathi L. Jun 17, 2009, 2:40pm EDT

Ok, that's great.  I have the permission, I state what I was asked to state at the bottom of the article, including links to his website.

Good, because this has always been important to me.  Thank you.

Tory H. Jun 17, 2009, 2:05pm EDT

HOORAY!

Very happy to hear that the copy & pasters will not be earning points in the way they had been. Hopefully it'll drastically cut down on the 'junk' articles we have to sort through in order to find the good stuff!

Out of curiosity... if someone gets their points 'turned off', will they be alerted?