Why Should You Use Squidoo?

Why should you consider using Squidoo for promoting your business? I guess that's the most obvious question to start with!  It also perhaps gives me a way of explaining a little about why I personally like it so much. 

Let's just recap on what Squidoo actually is. It's a community of people who are building web pages, which they call lenses, in a diverse range of subjects. In fact the range of topics is incredibly diverse and you can find lenses on just about every subject imaginable and some you might not imagine! Everybody from the hobby enthusiast to the business person is now recognising the power that Squidoo provides to connect with others who share their interests or might be potential customers.

Like Gather Squidoo also epitomises what Web 2.0 or what is becoming known as the Social Internet is all about because it provides you with so many opportunities to enable your visitors to interact with you. Whether you want to

The other great thing about Squidoo lens building is that it is easy! Through a series of preformatted modules you are able to shape your lenses exactly how you want.

Now let's think about why we as Internet Marketers should use Squidoo.  Well let's first see what those nice people at Squidoo said when asked why you should use them:

• It's free;
• It's amazingly easy to set up;
• People with lenses get more traffic to their blogs and other sites;
• People with lenses earn money from the lenses themselves - In fact I use that last one to donate some money to Charity so you even get the opportunity to feel good using them!

From a Marketer's perspective this is ideal! It gives you a great opportunity to create a series of lenses around what are termed the "long tail" phrases within the niches in which you operate. You can drive visitors to your other sites in the niches in which you operate and to your blogs and of course to your affiliate links! For those of you who like me use Firefox they have also added a rather nifty Firefox extension! 

In fact what I have been using Squidoo to do is: 

• Generate Affiliate Income;
• Drive Visitors to My Websites and Blogs;
• Generate Subscribers;
• Turn PLR Articles into money Generators;
• Achieve Top Ten Ranking on Google For Keyword Phrases;
• You can explore a possible niche to see what the level of interest is and alsdo what level of knowledge you can develop;
• Make Donations to Charity!

It appears at the moment that our friends at Google really seem to like Squidoo. So we want to take advantage of that don't we?  I know that with the majority of the lenses I create I can fairly rapidly get into the 1^st to 3^rd page of Google Search Results. 

Indeed, I recently created a demonstration Squidoo Lens and within a week it was in 10^th position out of 4,450,000 results for its' keyword phrase.  Not a bad result in a week I am sure you will agree! 

The other thing that is worth noting is that at the moment there are many keyword phrases still available on Squidoo.  So whether you are a hobby enthusiast, a small business looking to grow your business or an Internet Marketer keen on promoting affiliate products Squidoo is the place to be!  You can discover more at Squidoo Revealed