Home
Friends
Groups
Share

futuretense.gather.com

group home|
featured|
posts|
photos|
videos|
members

by American Public Media .

Member since:
August 31, 2005

Future Tense: "Click fraud" a growing problem

March 20, 2006 04:49 PM EST (Updated: March 20, 2006 04:50 PM EST)

views: 5 | rating: 10/10 (1 vote) | comments: 3

March 20, 2006

Listen in RealAudio

Earlier this month, Google agreed to a $90 million settlement of a class-action lawsuit filed by online advertisers against Internet search companies. Online advertisers say Google overcharged them for invalid clicks on their ads. That's known as click fraud, and experts say it's a big problem that's getting worse.

Tags: advertising, technology, public radio, jon gordon, future tense, google, lawsuit, click fraud, internet

To Group: Future Tense from American Public Media

rate

link to this page

Paste this link into an email or IM

Bookmark this post:

Victoria Kushnir Mar 23, 2006, 9:55pm EST

I guess if you were an advertiser paying hosts of you ads per click it would be prudent to make sure the click through on your end involved a second confirming click that identifies the original hosting site and then initiates an e-mail return confirmation before the host got click credit!

reply to this comment

Chime in! Become a Gather member to comment.

Join Gather »

Already a member? Sign in

Victoria Kushnir Mar 23, 2006, 9:59pm EST

This is a current method, is this sound? E-mails can be traced through law enforcement but can the public finger them in some way? I've gotten behind on my internet troubleshooting.

reply to this comment

Chime in! Become a Gather member to comment.

Join Gather »

Already a member? Sign in


Join the Conversation	You are following this conversation \| stop following follow this conversation by email

Chime in! Become a Gather member to comment.

Join Gather »

Already a member? Sign in

Report this as potentially inappropriate

Please provide details below to help Gather review this content. If it is found to be inappropriate and in violation of the Gather Terms of Service, action will be taken.

Please select the part of the post you are reporting.
Please select why you are reporting this content.
Please enter a description.

What part of this post are you reporting? (check all that apply)

Post Content Photos Comments Tags

Why are you reporting this? (check all that apply)

Harassment Hate Speech Impersonation Incorrect Adult Settings

Profanity spam Other

Provide details for why you are reporting this content. (256 characters max)

Required

cancel

You have successfully submitted a report for this post.

top

Future Tense: Enlightened and confused of 2006 by American Public Media .
Future Tense: The joys and perils of Internet campaign videos by American Public Media .
Future Tense: New tool helps internet users bypass censors by American Public Media .

view more posts

More by American Public Media .

Future Tense: Enlightened and confused of 2006
Future Tense: The joys and perils of Internet campaign videos
Future Tense: New tool helps internet users bypass censors

view all posts by American Public Media .

Future Tense: "Click fraud" a growing problem

Comments: 3

Join the Conversation

You might also like

More by American Public Media .