Â

"Adult" is the key word in Young Adult book sales, according to new research from Bowker, which found that 55% of the buyers of YA books are 18 years old or older. The largest age segment (ages 30-44), which accounted for 28% of sales, said they were purchasing the titles for themselves 78% percent of the time.
"The investigation into who is reading YA books began when we noticed a disparity between the number of YA e-books being purchased and the relatively low number of kids who claim to read e-books," said Kelly Gallagher, v-p of Bowker Market Research."
Read the article here.













Comments: 30
I know he's found, and bought a lot of books for "young adults." Me, not so much.....we have entirely different tastes in reading!!
Thanks for sharing with The Triple Name Club.