More than 54 million people are currently enjoying Zynga mobile apps, like Words With Friends, Scramble With Friends, Hanging With Friends and Draw Something. This number equates into a staggering revenuestream devoted to letter bombs, coins, limited color palettes, board freezing and much more, thanks to virtual goods.
The digital good revenue is an important revenue stream that keeps the health of the mobile app developer alive. Currently, iTunes and Facebook take a percentage of any "in-app" revenue that is generated. As time has moved forward, the cut that these two companies have sought has grown. This is definitely a double-edged sword because both platforms have typically brought a built-in audience to the developer's door, but conversely, Zynga accounts for close to 15% of Facebook's gaming revenue.
After years of development, Zynga.com has unveiled a new gaming portal that is serving as its attempt to slowly move away from the Facebook phenomenon. By having the games available on their own portal, not only can they keep an even larger portion of their digital goods, but they can also garner lucrative advertising revenue from their partners.
Zynga have decided to go one step further than expected by offering their platform to third-party developers. The advent of this new "Z Cloud" platform has the gaming community in full-on "buzz" mode, as they wait to see which third-party developers will be accepted. For the average gamer, the Zynga portal doesn't offer much. They are requiring your Facebook login and password and their portal accesses all of the games you currently have on Facebook.
Random people are displayed in a widget, which lists the game they are currently into. Every feature that is offered on Facebook is now offered on this Zynga portal and it's just a matter of time before we see how the two will differ. Combined with the power of the With Friends franchise, third-party apps and Zynga's new schedule of games are sure to create fantastic new options for mobile game enthusiasts and hint sites, as well.
Words With Friends Cheat, Hanging With Friends Cheat, Scramble With Friends Cheat and Draw Something Cheat are just a handful of sites that provide cheats, walkthroughs and tips on how to advance to the next stage or defeat your opponent in one-on-one gameplay, for Zynga titles.
Third party apps being featured on this portal, have a propensity to cause a paradigm shift with the casual gamer and give a much needed push to the independent app development community, in general.
After years of development, Zynga.com has unveiled a new gaming portal that is serving as its attempt to slowly move away from the Facebook phenomenon. By having the games available on their own portal, not only can they keep an even larger portion of their digital goods, but they can also garner lucrative advertising revenue from their partners.
Zynga have decided to go one step further than expected by offering their platform to third-party developers. The advent of this new "Z Cloud" platform has the gaming community in full-on "buzz" mode, as they wait to see which third-party developers will be accepted. For the average gamer, the Zynga portal doesn't offer much. They are requiring your Facebook login and password and their portal accesses all of the games you currently have on Facebook.
Random people are displayed in a widget, which lists the game they are currently into. Every feature that is offered on Facebook is now offered on this Zynga portal and it's just a matter of time before we see how the two will differ. Combined with the power of the With Friends franchise, third-party apps and Zynga's new schedule of games are sure to create fantastic new options for mobile game enthusiasts and hint sites, as well.
Words With Friends Cheat, Hanging With Friends Cheat, Scramble With Friends Cheat and Draw Something Cheat are just a handful of sites that provide cheats, walkthroughs and tips on how to advance to the next stage or defeat your opponent in one-on-one gameplay, for Zynga titles.
Third party apps being featured on this portal, have a propensity to cause a paradigm shift with the casual gamer and give a much needed push to the independent app development community, in general.
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