Microsoft has apologized for posting an inappropriate Tweet capitalizing on Amy Winehouseâ€˜s death to promote their Zune products. The official PR Twitter account for XBox3260 UK posted a Tweet telling followers to pay tribute to the singer by downloading her music from them. The response to what many saw as a greedy attempt to capitalize on the singerâ€™s death was not positive.
â€œRemember Amy Winehouse by downloading the ground-breaking â€˜Back to Blackâ€™ over at Zuneâ€ the Tweet from @tweetbox360 rudely proclaimed. Followers immediately began slamming back, saying the Tweet was just greedy capitlization on the singerâ€™s death.