The mother, stated in the preview "A little bit of pain to win a little better title? She'll take it all day long".
This is clearly disturbing as anyone can see the look of fear on the little girls face while getting waxed. Not only is this inappropriate for a child who has not even hit puberty, but the wax used was hot and could have scalded her sensitive skin.
This "reality" show is far from typical reality as these mothers seem to have created a delusional world for themselves and their daughters. Unfortunately this is the childs only reality. Check out Toddlers and Tiaras waxing episode and judge for yourself.