While the rest of America watched the Golden Globes, tweens tuned in to the 'Hannah Montana' finale on the Disney Channel. The popular series starring teen pop sensation and salvia-smoking Miley Cyrus ended its four season run on Sunday. Even up againstÂ the controversial Ricky Gervais hosted Golden Globes, the 'Hannah Montana' finale raked in 6.2 million viewers, a season high for the series, up 9%. Of course, to be fair, 2.1 million of the viewers were between the ages of 2 to 11, not exactly the Golden Globes demographic.
So if the ratings are up, why pull the plug after just four short seasons? Four seasons does seem like a short run, but too be fair, in Disney years it's an eternity. Eighteen-year-old Miley Cyrus was ready for the 'Hannah Montana' finale, telling an interviewer already last year that, "I've grown out of it," despite the continuing popularity of 'Hannah Montana' among the Disney fan-base. Even with high ratings, the Disney Channel may just be happy to have reached the 'Hannah Montana' finale as well, thanks to the recent TMZ video featuring Miley Cyrus smoking, what she claimed to be salvia, out of a bong. It's no secret that Disney prefers its stars wholesome and controversy free, and at the ripe old age of 18, Cyrus is growing a little long in the tooth by Disney standards, so it wouldn't be surprising if they were more than happy to say good-bye to 'Hannah Montana'.
With the 'Hannah Montana' finale now behind them, what will the Disney Channel do to fill the hole left by Miley Cyrus? Tween audiences probably won't have to wait long for her replacement. While 'Hannah Montana' was a hit for Disney, it's certain that the series and star will be quickly replaced by the tween star creating machine.