Last night was Belfors Sheldon Yellen's turn.
As a billion dollar disaster recovery service the company was founded in the 1980's in Michigan. Â A large company that is quite successful, Belfor is not a household name. Servicing international customers Belfors Sheldon Yellen claims his company's success has been due to,
"an intensely people-focused corporate culture savvy in buying and successfully integrating similar businesses"
Last night on CBS he had the chance to go undercover and see the inner workings of his company. Owners like Yellen worked alongside the employees that allow him to live in luxury.Â The workers that make the actual difference in the company earningsÂ were his co-wrokers during the undercover gig.
Last night was little different.Â After working with a female employee deep in the trenches, he decided to reveal himself and award her a long awaited raise in pay.Â Good publicity for Belfors Sheldon Yellen and an even better day for his employee.
This reveal was shocking as the whole point to the showÂ was that the CEO or owner remain in character.Â While the experiment was foiled, the employeeÂ’s satisfaction made an even better episode and now everyone will know Belfors Sheldon Yellen and his company.Â That is the point of the show, isn't it?