Tiger Woods, who earns $110 million a year from his sponsorships, is going to be a tad less rich. Just a tad.
Due to the recent sex scandals involving the golfer, Tiger Woods has been dropped by Accenture. The company released the following statement: "After careful consideration and analysis, the company has determined that he is no longer the right representative for its advertising.”
Nike and Electronic Arts are proudly sticking by Tiger. Others seem tentative about continuing their relationship with him. Gillette has pulled their Tiger Woods marketing – for now – while AT&T is reevaluating its relationship with him.
Tiger Woods’ personal problems should be irrelevant to his sponsorships. He’s not the first sports player with endorsement deals to cheat. (Hello! Michael Jordan, anyone?) Though Tiger Woods proved to be an unfit husband, his relationships were with consensual adults. We’ve managed to forgive and forget Marv Albert and Kobe Bryant’s alleged sexual assaults.
No matter how many women Tiger Woods slept with, he is great at golf and will continue to be. When he dies, he won’t be remembered as a cheater. He’ll be remembered as one of the greatest athletes to ever live. And when I buy a Nike product, I’ll trust tiger Woods knows what he’s talking about when he tell me to “Just do it.”