In my quest to become a Social Media coach I have discovered so much great stuff that it's mind-boggling! And, of course, all of it is totally addicting. I thought I had it bad on gather... now I have about a million other sites that I'd like to spend all day on.
Seriously, there is just so much great stuff on the internet and most of it's all available for free! We live in a great world of sharing the intelligence of the masses! Wanna know how to become an expert on something? Google it. As you scan the google results, you will undoubtedly come across a blog or a website that has additional links. You'll link to those and find more great stuff...maybe free tools or articles or ebooks or presentations. You'll find out that these people that are writing all this great stuff are on Facebook and Twitter or MySpace or Gather (or all of them). You'll befriend them and see that they have other friends that know a lot of other great stuff about whatever it is you wanted to know more about. And before you know it, you'll have spent the day hobnobbing with the experts. You'll be able to subscribe to newsletters and blogs. There are tools that will let you filter out new posts to different sites whenever the keywords appear for that topic you wanted to learn more about so you can get up-to-the-minute updates on whatever it is.
And even though, at the end of all of this, you may feel a little overwhelmed with the vast amount of knowledge available, it's an incredible feeling to know it's all out there! Not just the knowledge, but the people that want to talk about it! Cool stuff!
So pick your topic, do a google search, and have fun!