Olympian Michael Phelps' sellout to Kellogg's, where he will be pushing breakfast cereals made with refined, processed sugars that are linked to obesity and diabetes.
In doing this, Michael "Sellout" Phelps has joined the ranks of other disappointing celebrities who use their fame to line their pockets at the expense of the health and wellbeing of their own fans.
The degree of corporate commercialism in the Olympics today is simply disgusting.
It's common knowledge that Kellogg's breakfast cereals —aren't— part of a healthy diet (and whoever believes that needs to read the ingredients list, again) but is Michael Phelps a sellout for pocketing millions of dollars to help sell obesity-inducing food?
From a personal standpoint, if I had just won severeal Olympic medals because of my good health (and athletic prowess), I would -never- use that newfound fame to sell sickness to others. It just wouldn't be right.
Perhaps this is just a matter of placing short-term personal gain above integrity.
What do —you— think about the "Phelps & Kellogg" advertising match?
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Comments: 15
His true values. Ha ha ha ha. True values are to be found in one's self not in celebrities.
On another point, there is no contract or requirement by the Olympics, that athletes promote certain products. The only requirements are regarding drug prohibitions, and adhering to strict uniform codes.
Of course, we all feel proud for Michael's Olympic medals but should that suddenly make us blind to the health issues associated with "Frosted Flakes" breakfast, especially for kids?
About the Corn Flakes, they're less sugary than the Frosted ("sugared") Flakes, that's a given but both are processed foods that needs to be supplemented by lots of other food for a child to be considered truly healthy.
And just when the story was centering on the "Phelps-Kellogg" relationship, here's a new twist for you and it's happened today: Phelps has been photographed in China serving as an "ambassador" for McDonald's, bringing Chinese children to the fast food restaurant and feeding them burgers, fries and soda.
Ooo--kay.
Now, we're way past sugar and processed food.
We're now in McDonald's territory where unhealthy food (especially for children) is elevated to cult-level.
Agreed, McDonald's also offers "healthier" alternatives but they're (1) harder to find in their advertised menu, (2) much more expensive and (3) offered as a "specialty" instead of the "normal" way to eat.
So perhaps Michael Phelps is just enjoying a good time (over there, in China) and making (boatloads of) money at the same time but his "new friends" do have a history of making "profits" before caring about how healthy their food really is.
That's basically my point ; )
Kelloggs does have some VERY good cereals, and of course they jump on the band wagon to sell every chance they get, but As all above have said it is up to each parent and person to make the right choices for themselves and their children.
MUST WE ALWAYS LOOK AT THE NEGATIVE SIDE OF LIFE???