Why do webmasters bother crowding their sites with these social bookmark links?
1.To encourage Web surfers to bookmark the sites and pages that these webmasters own.
Social bookmarking allows Web surfers to save their favorite pages, organize them and share them with their friends. As millions of Web surfers bookmark, webmasters and bloggers make it easier for their visitors to tag their pages by putting a link to at least one social bookmarking service.
2. To make it easier for webmasters and bloggers to bookmark their own sites and pages.
It cannot be denied that website owners and bloggers use social bookmarking as a marketing and blog promotion tool. More often than not, they have accounts in at least one bookmarking site. So, what happens is that every time they post a new article in their pages or blogs, they social bookmark it.
As they update their blogs and pages at least once a day, they want to make it more convenient by putting those links at the bottom of each new article. This means that they only have to click the link once, and they can readily submit the URL of the updated page to a bookmarking site.
3. The Web surfers' and website owners' bookmarks combined together means increased traffic for the latter.
Having the links to your website or blog listed social bookmarking sites means promotion and backlinks to your site. These sites are also considered as authority sites by huge search engines such as Google, so very high are the chances that your URLs will be indexed by search engines.
In fact, social bookmarking is one of the most popular and most efficient online marketing strategies nowadays, provided of course that it is properly done.
Whether you are a regular Web surfer or an online business person, you can benefit from the social bookmark links that are usually seen at the bottom of a website or page. They are not there to make a page cute with those little icons, but they are there to make Web surfing and social bookmarking experience way easier.

