Disney Fans - Welcome to "Year of a Million Dreams -- The Sequel"

I am happy they have decided to run the "Year of a Million Dreams" one more year.

Maybe just maybe I'll get my Disney Dream after all. ;-)

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Disney Fans - Welcome to "Year of a Million Dreams -- The Sequel"

Faced with an uncertain, and possibly stagnating economy, Walt Disney Parks and Resorts are bringing the "Year of a Million Dreams" promotion back for at least one sequel year. The "Year of a Million Dreams" the one year marketing campaign that provided Dimey with more buzz than expected. The guests were happy, our cast was happy. The campaign drove attendance, which translated into revenue being generated (more money spent) in Disney Parks.

But by adding another year, could Disney continue the momentum, and keep the buzz generated from the campaign in the first year, alive for the second year?  Yes, as long as the economy is strong, don't foregt it is $70.00+ to get in the park.Are there enough new prizes to keep people talking? I think so.Was there anything new at Disney that could be done to rival the luxury suite that Disney built inside Cinderella Castle in Magic Kingdom for one lucky family to use as a hotel room each night? Now that is a good question.

High expectations could lead to disappointment. Disappointment could lead into loss of revenue in the parks.

"Among the new prizes to be awarded as "dreams" to Walt Disney World visitors in 2008: a private tropical-island visit; a hot-air balloon ride over Epcot; a VIP invitation to the world premiere of the High School Musical 3 theatrical movie; a chance to throw the first pitch in a Major League Baseball spring-training game; a behind-the-scenes tour of the Walt Disney Imagineering design studios; and breakfast with dozens of costumed Walt Disney characters. Dozens of smaller prizes -- such as free meals and special "FastPass" tickets -- will be awarded to hundreds or thousands of people during the coming year. Disney says it is spending more money overall on prizes in 2008, and there will be 70 to 80 unique prizes given away , significantly more than in 2007, said Faron Kelley, Disney's Global/Walt Disney World Project development director. "

But No "dream" prize captured people's imagination more than the nightly overnight stays in Cinderella Castle, inside Disney World's Magic Kingdom theme park! (Now how cool would that be?).

In fact, the version that Disneyland offered has not drawn nearly as much interest because the suite at Disneyland is outside the park and in a hotel. No matter how fancy the room, it is still just a hotel room, and off Disney -so I can see why.

There's something special about being able to stay inside the park! If I won I do not think I would be able to sleep!

 Disney is building a room inside Disneyland to compare with the bed chambers inside Disney World's Cinderella Castle. The "Disneyland Dream Suite" will become available in late January.

Not just any "exclusive" Disney experience will be turned into a dream, though.

The new "Dream Suite" is being built in the same building as the legendary "Club 33" -- the posh, ultra-exclusive, almost secret, private dinner club that has been the hospitality spot for decades for movie stars, high-powered politicans, industrialists and other dignitaries visiting Disneyland. Club 33 is also the only place within Disneyland that serves alcoholic beverages. The club's food might be made available to Dream Suite guests -- but not actual admittance to the club, nor the drinks."

Here is the rest of the article:
http://www.orlandosentinel.com/business/orl-cfbcover01100107oct01,0,1703905.story