Like a Virgin -- Richard Branson chills the climate

Richard Branson, the magnate and adventurer, made quite a stir this morning at former President Clinton's annual Global Initiatives conference aimed at getting the wealthy and powerful to do something concrete to improve humanity and its relationship to the home planet. It was fun to cover such a remarkable announcement.

Andy Revkin has been an environment reporter for The New York Times since 1995. Revkin has traveled to the Artic three times, and he was the first New York Times reporter to file stories and images from the North Pole. He is the author of the new book on climate and the Arctic: THE NORTH POLE WAS HERE: Puzzles and Perils at the Top of the World.

Comments: 4

Ben Simonton Sep 22, 2006, 3:53am EDT

To whom did Branson give $3B? Is it an environmental group or who?

Best regards, Ben
Author "Leading People to be Highly Motivated and Committed"

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Diana Raabe Sep 22, 2006, 9:07am EDT

Ben - HERE is a link to the Clinton Global Initiative organization where you can follow the money. The Clinton Global Initiative is a "bi-partisan annual conference of business, political and nonprofit leaders that requires participants to make financial or other commitments to help solve global problems" (source: Associated Press).

Among a host of participants you'll find the Garfinkle-Minard, Foundation, the School of Natural Resources & Environment - University of Michigan, the Center for American Progress and Laura Bush.

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Mike Masters Sep 22, 2006, 1:27pm EDT

Absolutely... Something Wonderful is About to Happen...

Look Here ---> http://ltalogistics.blogspot.com

Cheers!
Clap

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Donna Marks Sep 23, 2006, 7:51pm EDT

From the news reports I heard, Mr. Branson comitted to spending the $3b to develop an enviromentally safe jet fuel. In addition to the positive benefit on the environment, Mr. Branson also might make a lot of money - if he is successful. Of course, if he fails he loses $3b. He doesn't seem to fail often, though!

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Like a Virgin -- Richard Branson chills the climate

Comments: 4

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