Highway Blogging Free Speech

I love this idea. Some studies have shown that we are exposed to over 3900 separate corporate messages a day. What if people started putting their own messages out there - not just on the web, or on Gather - but out there in that strange place called reality. I'm not sure whether this is grass roots or astroturf, but I love the idea. Also, there is the organization, Adbusters - which does alot of anti consumerism/ad media saturation, culture-jamming work.
There was even an article in FASTCOMPANY about corporate america's insecurity and likening all the money wasted on "branding campaigns," as the equivalent to the self-help industry.
" In a brilliant twist, the experts have bottled an end and sold it as a means." (Article here)

So repeat with me: Heal thyself, fuckers! You don't need an extream make-over, you need to learn some ethics. No amount of branding and packaging can sell a war (Karen Hughes), or repair the fact that you cooked your books (Ken Lay), negotiated loans to Iraq (Rumsfield), while ignoring their use of chemical weapons, and marketing unsafe baby formula to third world nations (Nestle) made by slave child labor (Nike).
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Directions:
1. Get some large markers
2. Write a non-commercial message on it
3. Put it on a highway
4. Repeat