Tag: smac
|
September 17, 2008 09:22 AM EDT --
Greetings!
Thank you all for joining us as founding members of the Social Media Ad Council (SMAC). The response to SMAC has been overwhelmingly positive over the past two weeks, demonstrating . . .
more
|
|
April 09, 2009 08:35 AM EDT --
Great source of Social Media statistics, courtesy of Jeff Bennett
Social Media at Work » Social Media Statistics
more
|
|
June 16, 2009 03:39 PM EDT --
I love listening to people smarter than I am. It gives me the opportunity to take what they say, repackage it, and then pass it along so I look pretty darned smart myself. I . . .
more
|
|
December 16, 2008 02:00 PM EST --
Location: NY, NY
Summary: The Social Media Advertising Consortium (SMAC) is currently hiring for an Executive Director to lead the organization on a day-to-day basis in partnership with the Board . . .
more
|
|
April 15, 2009 10:58 AM EDT --
VideoEgg is getting into the "progressive" ad unit space, launching an expandable ad toolbar specifically targeting long-page sites like blogs and pages with comments to avoid the scroll-past . . .
more
|
|
January 23, 2009 09:42 AM EST --
SMAC/Gather members get your discount code for this year's DigiDay Social! Use the following discount code to get $75 off the ticket price of $295.
Discount code: . . .
more
|
|
February 16, 2009 03:00 PM EST --
SMAC Friends-
On March 12th, a number of SMAC leaders will be participating in the digiday:SOCIAL event in New York City. Eric Wheeler, CEO of 33Across, Elizabeth Pigg, Senior Account Supervisor . . .
more
|
|
September 17, 2008 02:53 PM EDT --
Press surrounding the launch of SMAC:
AdWeek
ClickZ
MediaBistro.com
The Boston Business Journal
Research-Live
more
|
|
September 22, 2008 10:51 AM EDT --
As we prepared for the launch of SMAC the article (below) by Pat LaPoint was published to Media Post's Online Metrics Insider.
I recently saw an article in an e-newsletter I get . . .
more
|
|
September 24, 2008 09:57 AM EDT --
The following article is being shared as background information for SMAC's upcoming work to create a common vocabulary for describing, industry standard metrics for measuring, . . .
more
|
|
November 10, 2008 10:27 AM EST --
Paper Five in an Ongoing Series
November 08
In this paper:
A summary of social computing and marketing expert Peter Kim's framework for measuring . . .
more
|
|
October 23, 2008 07:52 AM EDT --
Here is a link to this morning's Jack Myers report from the ANA conference. I think it is fascinating to see that CMOs from Coca-Cola, P&G and others are talking about the need to promote experiences, . . .
more
|
|
September 17, 2008 09:44 AM EDT --
Leading Agencies, Brand Advertisers, Social Media Companies form Social Media Advertising Consortium
First Industry Effort to Define Standards for Social Media Advertising:
. . .
more
|
|
November 18, 2008 08:05 AM EST --
This short article by Jim Meskauskas of iMedia and ICON about the next round of social media advertising tools (beyond banners and branded communities). While its a bit short on measurement, it does . . .
more
|
|
February 03, 2009 06:07 PM EST --
Joe Marchese of socialvibe wrote a thought provoking column today about who should own the advertiser relationship of record when social media is the strategy. I think there is a lot more to say here, . . .
more
|
|
September 24, 2008 09:32 AM EDT --
The following article is being shared as background information for SMAC's upcoming work to create a common vocabulary for describing, industry standard metrics for measuring, and uniform . . .
more
|
|
September 24, 2008 09:09 AM EDT --
The following article is being shared as background information for SMAC's upcoming work to create a common vocabulary for describing, industry standard metrics for measuring, and uniform . . .
more
|
|
January 26, 2009 02:30 PM EST --
SMAC Participant, Doug Schumacher, wrote an interesting article that I wanted to share:
http://www.imediaconnection.com/printpage/printpage.aspx?id=21807
more
|
|
|
|
